I’m Ifeoma. I build Klaviyo email and SMS journeys that help ecommerce brands welcome new subscribers, recover missed purchases and keep customers engaged.
From the first welcome to the next purchase: a practical look at how I approach lifecycle email for an ecommerce brand.
Shopify setup, Klaviyo flows, brand-led copy and email design for a fictional activewear brand. Built to demonstrate the thinking behind the customer journey.
Explore the case study ↗Whether you need a clear starting point or someone to build the details, the work begins with your customers and your store.
Review your flows, segments, sending practices and customer journey. Turn the findings into a prioritised plan with clear next steps.
Plan and build welcome, abandonment, post-purchase and win-back journeys, with relevant copy and a consistent visual experience.
Develop campaign calendars, email copy and audience segments that give each message a clear purpose. Use testing to guide improvements.
Plan how email and SMS support each other, with attention to consent, timing and message overlap across the customer journey.
I’m Ifeoma Onyemaechi, a Klaviyo Email Marketing Specialist based in South Africa. My focus is helping Shopify and ecommerce brands build more thoughtful customer journeys.
I bring together lifecycle planning, copywriting, email design and hands-on Klaviyo setup. I also use automation tools to support research, reporting and production workflows.
We discuss your products, customers, existing setup and priorities, then agree on the scope.
Map the messages, write the copy and build the emails around your brand and customer behaviour.
Review links, content, audience rules and timing. Document the setup and agree on what to measure next.
Need a Klaviyo audit, a flow build or support with your email programme? Tell me about your store and what you want to improve.
Book a 20-minute scoping call ↗hello@ifeomaautomation.com